---
title: Proximity Marketing Blog | Email Marketing
description: Email Marketing |
---

[![Proximity Marketing](https://blog.proximitymarketing.com/hubfs/images/logo.fw.png)](http://www.proximitymarketing.com/)

![slide-11.jpg](https://blog.proximitymarketing.com/hs-fs/hubfs/images/slide-11.jpg?width=1583&name=slide-11.jpg "slide-11.jpg")

# Proximity Marketing Blog

## [4 Ways to Meaningfully Connect With Customers](https://blog.proximitymarketing.com/blog/4-ways-to-meaningfully-connect-with-customers/)

 Posted by [Beth.Kereszturi](https://blog.proximitymarketing.com/blog/author/bethkereszturi) on Apr 28, 2015 12:45:45 PM

- [Tweet](https://twitter.com/share)

[![](https://blog.proximitymarketing.com/hs-fs/file-3220212698-png/blog-files/blog-img.png) ](https://blog.proximitymarketing.com/blog/4-ways-to-meaningfully-connect-with-customers/)

<https://blog.proximitymarketing.com/hs-fs/file-3220212698-png/blog-files/blog-img.png>As sales people, we have to be excellent communicators. This means managing open lines of dialog with current customers, building rapport with prospects, and continuously networking both offline and online. So how do you make your sales call unique? How do you find relevant topics to discuss with customers?

[Read More](https://blog.proximitymarketing.com/blog/4-ways-to-meaningfully-connect-with-customers/)

 0 Comments [Click here to read/write comments](https://blog.proximitymarketing.com/blog/4-ways-to-meaningfully-connect-with-customers/#comments-listing)

 Topics: [Social Media Marketing (SMM)](https://blog.proximitymarketing.com/blog/topic/social-media-marketing-smm), [Email Marketing](https://blog.proximitymarketing.com/blog/topic/email-marketing), [Search Marketing](https://blog.proximitymarketing.com/blog/topic/search-marketing), [Proximity Blog](https://blog.proximitymarketing.com/blog/topic/proximity-blog)

## [The Effects of Multi-Touch Engagement & The Value of a Marketing Funnel](https://blog.proximitymarketing.com/blog/effects-multi-touch-engagement-value-marketing-funnel/)

 Posted by [Josh.Gale](https://blog.proximitymarketing.com/blog/author/joshgale) on Jan 8, 2015 7:31:44 AM

- [Tweet](https://twitter.com/share)

[![](http://www.proximitymarketing.com/wp-content/uploads/2015/01/blog-img.jpg) ](https://blog.proximitymarketing.com/blog/effects-multi-touch-engagement-value-marketing-funnel/)

<http://www.proximitymarketing.com/wp-content/uploads/2015/01/blog-img.jpg>It has been widely tested to see just how many points of contact it takes for an inquirer to become a lead, and then to become a customer. Whichever study you see, the answer is rarely ever just one or two contact points.

[Read More](https://blog.proximitymarketing.com/blog/effects-multi-touch-engagement-value-marketing-funnel/)

 0 Comments [Click here to read/write comments](https://blog.proximitymarketing.com/blog/effects-multi-touch-engagement-value-marketing-funnel/#comments-listing)

 Topics: [Social Media Marketing (SMM)](https://blog.proximitymarketing.com/blog/topic/social-media-marketing-smm), [Email Marketing](https://blog.proximitymarketing.com/blog/topic/email-marketing), [Pay-per-Click (PPC)](https://blog.proximitymarketing.com/blog/topic/pay-per-click-ppc), [Search Marketing](https://blog.proximitymarketing.com/blog/topic/search-marketing), [Proximity Blog](https://blog.proximitymarketing.com/blog/topic/proximity-blog)

## [How much does it cost to create a holiday e-greeting card?](https://blog.proximitymarketing.com/blog/much-cost-create-business-e-card/)

 Posted by [poweruser](https://blog.proximitymarketing.com/blog/author/poweruser) on Dec 4, 2014 5:11:58 AM

- [Tweet](https://twitter.com/share)

[![](http://www.proximitymarketing.com/wp-content/uploads/2014/12/blog-img.jpg) ](https://blog.proximitymarketing.com/blog/much-cost-create-business-e-card/)

<http://www.proximitymarketing.com/wp-content/uploads/2014/12/blog-img.jpg>In competitive industries, where it’s a challenge to stand out, companies must provide a unique value to their customers. And, many of them have turned to relationship marketing in order to differentiate themselves from others and cultivate loyal customers. E-cards are easy additions to any personal customer retention program.

[Read More](https://blog.proximitymarketing.com/blog/much-cost-create-business-e-card/)

 0 Comments [Click here to read/write comments](https://blog.proximitymarketing.com/blog/much-cost-create-business-e-card/#comments-listing)

 Topics: [Email Marketing](https://blog.proximitymarketing.com/blog/topic/email-marketing), [Proximity Blog](https://blog.proximitymarketing.com/blog/topic/proximity-blog)

## [How much does it cost to create custom landing pages for my email marketing campaigns?](https://blog.proximitymarketing.com/blog/much-cost-create-custom-landing-pages-email-marketing-campaigns/)

 Posted by [poweruser](https://blog.proximitymarketing.com/blog/author/poweruser) on Nov 20, 2014 7:58:06 AM

- [Tweet](https://twitter.com/share)

It will come with a cost, and there’s a chance it may not get used as you’d like. Nonetheless, a landing page requiring readers to put some “skin” in the game (a commitment to provide information) will help your email campaign succeed. Let’s start by answering an important question.

[Read More](https://blog.proximitymarketing.com/blog/much-cost-create-custom-landing-pages-email-marketing-campaigns/)

 0 Comments [Click here to read/write comments](https://blog.proximitymarketing.com/blog/much-cost-create-custom-landing-pages-email-marketing-campaigns/#comments-listing)

 Topics: [Email Marketing](https://blog.proximitymarketing.com/blog/topic/email-marketing), [Proximity Blog](https://blog.proximitymarketing.com/blog/topic/proximity-blog)

## [Agency vs. Self-Service Email Solutions](https://blog.proximitymarketing.com/blog/agency-vs-self-service-email-solutions/)

 Posted by [poweruser](https://blog.proximitymarketing.com/blog/author/poweruser) on Oct 16, 2014 9:33:43 AM

- [Tweet](https://twitter.com/share)

[![](http://www.proximitymarketing.com/wp-content/uploads/2014/10/blog-img1.jpg) ](https://blog.proximitymarketing.com/blog/agency-vs-self-service-email-solutions/)

It’s important to know the differences between a self-service option or hiring an agency before your business launches its next email campaign.

[Read More](https://blog.proximitymarketing.com/blog/agency-vs-self-service-email-solutions/)

 0 Comments [Click here to read/write comments](https://blog.proximitymarketing.com/blog/agency-vs-self-service-email-solutions/#comments-listing)

 Topics: [Email Marketing](https://blog.proximitymarketing.com/blog/topic/email-marketing), [Proximity Blog](https://blog.proximitymarketing.com/blog/topic/proximity-blog)

## [What quality assurance process should every email campaign have to make sure it gets delivered?](https://blog.proximitymarketing.com/blog/email-quality-assurance-process/)

 Posted by [poweruser](https://blog.proximitymarketing.com/blog/author/poweruser) on Feb 28, 2014 3:54:26 AM

- [Tweet](https://twitter.com/share)

[![](http://www.proximitymarketing.com/wp-content/uploads/2014/02/first-impressions.jpg) ](https://blog.proximitymarketing.com/blog/email-quality-assurance-process/)

<http://www.proximitymarketing.com/wp-content/uploads/2014/02/first-impressions.jpg> Make a great 1st impression. 

[Read More](https://blog.proximitymarketing.com/blog/email-quality-assurance-process/)

 0 Comments [Click here to read/write comments](https://blog.proximitymarketing.com/blog/email-quality-assurance-process/#comments-listing)

 Topics: [Email Marketing](https://blog.proximitymarketing.com/blog/topic/email-marketing), [Proximity Blog](https://blog.proximitymarketing.com/blog/topic/proximity-blog)

## [What is a good subject line for my business email marketing campaign?](https://blog.proximitymarketing.com/blog/good-subject-lines/)

 Posted by [poweruser](https://blog.proximitymarketing.com/blog/author/poweruser) on Feb 6, 2014 6:35:40 AM

- [Tweet](https://twitter.com/share)

[![](http://www.proximitymarketing.com/wp-content/uploads/2014/02/email-subject-line-magic-eight-ball-300x300.png) ](https://blog.proximitymarketing.com/blog/good-subject-lines/)

<http://www.proximitymarketing.com/wp-content/uploads/2014/02/email-subject-line-magic-eight-ball-300x300.png>We don’t hold the Magic 8 Ball of subject lines because there's no one magic subject line or tactic that works across all industries. It all depends on the audience you are reaching out to, whether it's a consumer or B to B audience. What works for one industry may flop in another.

[Read More](https://blog.proximitymarketing.com/blog/good-subject-lines/)

 0 Comments [Click here to read/write comments](https://blog.proximitymarketing.com/blog/good-subject-lines/#comments-listing)

 Topics: [Email Marketing](https://blog.proximitymarketing.com/blog/topic/email-marketing), [Proximity Blog](https://blog.proximitymarketing.com/blog/topic/proximity-blog)

## [Can I be sued for sending email marketing?](https://blog.proximitymarketing.com/blog/sue-sending-email-marketing/)

 Posted by [poweruser](https://blog.proximitymarketing.com/blog/author/poweruser) on Jan 15, 2014 12:35:58 PM

- [Tweet](https://twitter.com/share)

[![](http://www.proximitymarketing.com/wp-content/uploads/2014/01/johnny_cochran-220x300.jpg) ](https://blog.proximitymarketing.com/blog/sue-sending-email-marketing/)

<http://www.proximitymarketing.com/wp-content/uploads/2014/01/johnny_cochran-220x300.jpg>I think this is a topic on the back of many people's minds: Can I be sued for sending email marketing?

[Read More](https://blog.proximitymarketing.com/blog/sue-sending-email-marketing/)

 0 Comments [Click here to read/write comments](https://blog.proximitymarketing.com/blog/sue-sending-email-marketing/#comments-listing)

 Topics: [Email Marketing](https://blog.proximitymarketing.com/blog/topic/email-marketing), [Proximity Blog](https://blog.proximitymarketing.com/blog/topic/proximity-blog)

## [Will using special characters (♥ ★ ☆ ☺☮ ☃ ☂) increase response rates in email campaigns?](https://blog.proximitymarketing.com/blog/special-characters-email-campaigns/)

 Posted by [poweruser](https://blog.proximitymarketing.com/blog/author/poweruser) on Nov 19, 2013 7:14:20 PM

- [Tweet](https://twitter.com/share)

[![](http://www.proximitymarketing.com/wp-content/uploads/2013/11/special-characters.png) ](https://blog.proximitymarketing.com/blog/special-characters-email-campaigns/)

<http://www.proximitymarketing.com/wp-content/uploads/2013/11/special-characters.png>We’ve all seen them – from the iPhones to the Androids - symbols used in text messaging. Now, we are starting to see them in email campaigns. We've seen a lot of this in business to consumer campaigns and used them in our own campaigns at Proximity Marketing.

[Read More](https://blog.proximitymarketing.com/blog/special-characters-email-campaigns/)

 0 Comments [Click here to read/write comments](https://blog.proximitymarketing.com/blog/special-characters-email-campaigns/#comments-listing)

 Topics: [Email Marketing](https://blog.proximitymarketing.com/blog/topic/email-marketing), [Proximity Blog](https://blog.proximitymarketing.com/blog/topic/proximity-blog)

## [HTML Emails vs. Text-only Email: Which is the best to increase response rates and sales?](https://blog.proximitymarketing.com/blog/html-emails-vs-text-only-email-which-is-the-best-to-increase-response-rates-and-sales/)

 Posted by [poweruser](https://blog.proximitymarketing.com/blog/author/poweruser) on Aug 22, 2013 5:45:34 AM

- [Tweet](https://twitter.com/share)

## HTML vs. Text Emails

How you design an [email marketing campaign](http://www.proximitymarketing.com/internet-marketing-services/email-marketing/) to look depends on the content it will contain and its intent. In the discussion of HTML vs. text emails, we know that HTML email messages are not automatically more successful than text-only versions. Yet, it’s likely both will prove useful in your marketing schedule. Looks don’t always matter when it comes to your email campaign. It’s about the response you receive--that's the end goal. You want to gain a response from your subscribers and just need to make the determination if HTML vs. text emails is best.

[Read More](https://blog.proximitymarketing.com/blog/html-emails-vs-text-only-email-which-is-the-best-to-increase-response-rates-and-sales/)

 0 Comments [Click here to read/write comments](https://blog.proximitymarketing.com/blog/html-emails-vs-text-only-email-which-is-the-best-to-increase-response-rates-and-sales/#comments-listing)

 Topics: [Email Marketing](https://blog.proximitymarketing.com/blog/topic/email-marketing), [Proximity Blog](https://blog.proximitymarketing.com/blog/topic/proximity-blog)

[All posts](https://blog.proximitymarketing.com/blog/all) [Next](https://blog.proximitymarketing.com/blog/topic/email-marketing/page/2)

### Subscribe to Email Updates

### Recent Posts

### Posts by Topic

- [Proximity Blog (46)](https://blog.proximitymarketing.com/blog/topic/proximity-blog)
- [Facts From the Bar (21)](https://blog.proximitymarketing.com/blog/topic/facts-from-the-bar)
- [Random Infographic (19)](https://blog.proximitymarketing.com/blog/topic/random-infographic)
- [Email Marketing (15)](https://blog.proximitymarketing.com/blog/topic/email-marketing)
- [Web Design & Development (10)](https://blog.proximitymarketing.com/blog/topic/web-design-development)
- [Search Marketing (8)](https://blog.proximitymarketing.com/blog/topic/search-marketing)
- [Social Media Marketing (SMM) (6)](https://blog.proximitymarketing.com/blog/topic/social-media-marketing-smm)
- [FEATURED (5)](https://blog.proximitymarketing.com/blog/topic/featured)
- [Pay-per-Click (PPC) (2)](https://blog.proximitymarketing.com/blog/topic/pay-per-click-ppc)
- [Banner (1)](https://blog.proximitymarketing.com/blog/topic/banner)
- [Home content (1)](https://blog.proximitymarketing.com/blog/topic/home-content)
- [Insider (1)](https://blog.proximitymarketing.com/blog/topic/insider)

[see all](https://blog.proximitymarketing.com/blog/topic/email-marketing/page/1#)

### Follow Me

## CONTACT

[happy@proximitymarketing.com](mailto:markp@proximitymarketing.com)  
 330.220.6100  
 2947 Interstate Parkway  
 Brunswick, Ohio 44212

## SOCIAL

- [* * Twitter](https://twitter.com/ProxMktg)
- [* * LinkedIn](https://www.linkedin.com/company/proximity-marketing)
- [* * Facebook](https://www.facebook.com/proximitymarketing)

## Fact of the Week

- ** Abraham Lincoln actually hated to be called “Abe.”

©2024 PROXIMITY MARKETING | ALL RIGHTS RESERVED.